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Count-Foundation-White

Turning good intentions into lasting community impact since 2004.

Businesses have a responsibility to give back

Founded by
Barry Lambert

The Count Foundation was built on a simple belief: that businesses have a responsibility to give back to the communities they serve. Twenty years on, that belief has grown into a movement, with Count firms across Australia channelling their resources, time and heart into causes that matter.

$1.2M+

Donated annually to charity

3

Giving pillars: Member, Group, Strategic

8x

The Foundation triples member contributions

What membership means for firms

When a Count Group firm becomes a Foundation member, it does not just write a cheque, it joins a multiplier. Monthly contributions from $250 to $2,000 are tripled by the Foundation, sending up to $36,000 per year to the charities a firm cares most about. New members receive a $1,000 joining bonus in year one, so the impact starts immediately.

Smart Business Solutions — where giving is the business

In FY2025, the firm raised and donated over $76,000 to local organisations, with $50,000 supported by the Foundation's dollar-matching program, directing every dollar to grassroots groups tackling youth homelessness, suicide prevention, family crisis support and social isolation.

Moggs Advisory — community is who they are

For Moggs Advisory, winner of the 2025 Barry Lambert Award, community involvement was never a marketing strategy. Their team has clocked 3,900 volunteer hours, served as treasurers for local sports clubs, sat on hospital and aged care boards, and built bicycles donated to children with cancer. When the Foundation matched their fundraising contribution, the firm directed a further $5,000 to a local cause chosen by staff.

Hunter Financial — Phil Smith, leading with heart

Phil Smith, Director at Hunter Financial and three-time Count Advisor of the Year, donates $1,000 per month to the Foundation, funded personally as well as through the business. As a volunteer director of We Care Connect, Phil and his team delivered more than 1,000 toys for the Christmas appeal, packed more than 300 school-ready backpacks for kids in need, and raised $25,000 during Poverty Week.

Smart Business Solutions — where giving is the business

In FY2025, the firm raised and donated over $76,000 to local organisations, with $50,000 supported by the Foundation's dollar-matching program, directing every dollar to grassroots groups tackling youth homelessness, suicide prevention, family crisis support and social isolation.

Moggs Advisory — community is who they are

For Moggs Advisory, winner of the 2025 Barry Lambert Award, community involvement was never a marketing strategy. Their team has clocked 3,900 volunteer hours, served as treasurers for local sports clubs, sat on hospital and aged care boards, and built bicycles donated to children with cancer. When the Foundation matched their fundraising contribution, the firm directed a further $5,000 to a local cause chosen by staff.

Hunter Financial — Phil Smith, leading with heart

Phil Smith, Director at Hunter Financial and three-time Count Advisor of the Year, donates $1,000 per month to the Foundation, funded personally as well as through the business. As a volunteer director of We Care Connect, Phil and his team delivered more than 1,000 toys for the Christmas appeal, packed more than 300 school-ready backpacks for kids in need, and raised $25,000 during Poverty Week.

Causes we champion

Supporting the charities that matter most to our firms and their communities.

The Count Foundation currently supports more than twenty charitable organisations across Australia and internationally, chosen because our firms have a personal connection to them, their clients do, or because they address a need that is impossible to ignore.

Australian charities

International aid

Want to know more? Get in touch